| Image: Lucky Film |
Film enthusiasts can rejoice, as it seems the film resurgence is still going strong. Chinese film company Lucky Film released a teaser on its Instagram account announcing that it has a new color film on the way. Its bare-bones website says the offering will be a “brand new, true original C-41 color negative 35mm film.”
Lucky Film isn’t a new company by any means. The company also began production of two black-and-white film stocks in March of last year. My local film lab was sent some at the end of last year, along with a letter that provided more context on the company and upcoming film stock. It explained that it used to be the OEM factory for Kodak Gold 200 and helped Kodak produce more than 50 million rolls of film. However, its contract with Kodak was terminated in 2007 as a result of the rapid rise of digital photography. Even still, Lucky Film produced three color negative films (GBR 100, GBR 200 and GBR 400) between 2003 and 2012, but it has been on a hiatus from producing film for over a decade.
The letter goes on to say that the company had to get around Kodak’s patent and raw material control and hired a team of chemists to do some reverse engineering. It had expected the color film to be ready at the end of 2024, but it seems things took a little longer than anticipated.
Details are very slim on the new color film stock, but the Lucky Film website says it will be “at a price today’s photographers can afford.” The letter to Reformed Film Lab also promised that it would be “the world’s cheapest color film.” Given the high price of film, it would be great to have a more affordable option on the market. Unfortunately, no specific dates are mentioned on the website or Instagram account, so the wait continues for now.
